I have written down a couple of themes that I want the brand to represent and have researched images based around them;
natural (like the products
night life (thinking about the target audience)
For the ones I like I will go on to edit them in photoshop and see how they turn out.
I thought about having the type of make up 'mark' for each of the sections; eyes, lips and face.
In keeping with the more stylish side of the brand I initially wanted to incorporate a pattern like this
Lace pattern - I was thinking about taking a section of it.
Abstract and ambiguous light marks